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Sales Agent Cover Letter Example + Tips

A cover letter is an important document in the job application process. It gives the hiring manager a little more insight into who you are as an employee. You can convey more personality in a cover letter than you are generally able to do in a resume. If you need some guidance toward the right direction, read over this free sales agent cover letter sample to learn about what goes into a high-quality letter.

Dear Ms. Wright,

With over five years of experience working as a sales agent at Freedom Mutual, I believe I have attained the skills necessary to be a real asset to The Colonial Insurance Company. I accompany that skillset with a positive personality that customers enjoy.

Customer service is one of the most important aspects of being an agent, and I have worked tirelessly to ensure clients get the most out of their policy. In the case of one client assigned when I first started working at Freedom Mutual, I found some benefits that allowed her to save over $100 a year. I could have said nothing and gotten a higher commission, but the client was so impressed with my integrity that she recommended me to her coworkers, making my decision a worthwhile investment.

I am adept at driving all over the city to meet with prospective clients and have a long history of always arriving promptly. I do not believe in wasting anyone’s time, so I take the extra steps to make sure I show up at least 10 minutes before any scheduled appointment.

Thank you for taking time out of your day to read over my application. If there is anything else you require of me, feel free to get in touch.

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What to Include in a Sales Agent Cover Letter

You want your cover letter to be about how the company can benefit from you. Do not bring up anything related to salary or benefits. Make sure your salutation contains the name of the hiring manager or name of the company. Additional pointers include keeping your letter short, supplementing your resume rather than restating material, and finishing strongly. This free sales agent cover letter sample is a good start, but you should always add your personal touch to it.

Industry Specific Skills to Include

Focusing on relevant skills is a good place to start if you do not know what to talk about. Here are a few qualities that could have been included in the free sales agent cover letter sample above.

● Self-confidence: Being an agent means making a lot of phone calls, so you need to project confidence over the phone.
● Initiative: Agents need to be comfortable taking leads and going above and beyond what is asked of them.
● Communication: Listening is crucial in this line of work, and you need to be able to convey information to clients in terms they will understand.
● Analytical: The ability to observe trends and create customized solutions for each client is vital.


Cover Letter Examples by Industry

Taking the first step toward writing a cover letter can be scary, especially if you’re unsure about what to focus on for a particular line of work. Browse our collection of industry-specific cover letter samples and learn about what to zero in on your cover letter!