Trade Marketing Manager CV Example


During the job-search process, it is important for you to make a good first impression on hiring managers. A CV, which is a professional document that showcases your applicable experience, skills, and personality traits, gives you a chance to catch the attention of an employer. You can use the following trade marketing manager CV example and writing tips to learn more about the must-have sections your document should include, such as Professional Summary, Work Experience, Education and Training, Skills, and Hobbies and Interests sections. The example can also help you figure out the best formatting and wording choices to make.
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Jim Scott

234 South Cheshire Parkway , Utica, New York 11111

E: jim.scott@anymail T: 555-453-6789

Professional Summary

Hard-working professional with over a decade of experience in the marketing industry. Expert in creating marketing designed to appeal to retailers, wholesalers, and distributors. Excel at creative thinking, time management, and multitasking. Dedicated to staying in touch with important contacts in the retail world and keeping apprised of the newest product updates. Team player willing to put in long hours in order to meet deadlines.

    -Expertise in creating a marketing program for retail outlets. -Strong project management skills, such as time management, organization, and leadership, gained through managing numerous projects. -Experience with both trade marketing and tiered distribution gives me a more diverse understanding of a company’s needs. -Good communicator who is able to write clearly and effectively and give successful oral presentations. -A global perspective helps me find unique and internationally appealing marketing techniques. -Excel at using many software programs, such as the MathWorks MATLAB, IBM Cognos Impromptu, Blackbaud the Raiser’s Edge, and Microsoft Access.
Work Experience
Regional Trade Marketing Manager
November 2014 – Present

  • Manage and train 15 employees.
  • Direct marketing planning meetings to evaluate current techniques and formulate new plans.
  • Analyze business developments to forecast potential sales.
  • Conduct surveys to better pinpoint potential markets for products in the retail sector.
  • Evaluate various marketing strategies to better understand areas where improvement can be made.

Trade Marketing Officer
January 2009 – November 2014

  • Launched international trade marketing campaign that increased customer sales by 33 percent.

  • Worked with marketing budgets ranging from $10,000 to $1.2 million.

  • Recommended changes to packaging in order to increase visual appeal and eco-friendliness.

  • Negotiated vendor and distributor contracts to have better control over distribution.

  • Initiated market research studies.

Trade Marketing Assistant
June 2007 – January 2009

  • Kept notes during marketing strategy meetings.
  • Collaborated with superiors to increase sales percentage by 25 percent.
  • Created new organization strategy to increase efficiency of the office.
  • Incorporated new enterprise resource-planning software using the knowledge gained through a college course.
  • Consulted with product development personnel to learn about the specifications of products.

American Marketing Association Member

Utica New York
Master of Business Administration in Marketing

Le Moyne College’s Madden School of Business
Syracuse New York
Hobbies and Interests

I use my expertise in marketing to aid a non-profit organization called Goodies for Kiddos in their marketing endeavors. During my down time, I enjoy relaxing with my wife and two children. I can be found on the biking trails, out at the lake, or in my backyard grilling.

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Trade Marketing Manager CV Must-Haves

What Does a Trade Marketing Manager Do?

A trade marketing manager is a professional within the marketing field who is focused on increasing demand for a product at the retailer or distributor level. This means you may have to set up displays, design loyalty programs, launch products, and manage customer relations in order to develop a local market brand. You may also be expected to evaluate budgets, write product descriptions, or direct other marketing staff. Some trade marketing managers deal with a specific product in a large region, while others market a wide range of products in a smaller region. Your exact responsibilities can vary depending on the company you work for. It is important your CV highlights your ability to do this job well. Review the trade marketing manager CV example to get a better idea of what a winning document entails.

Tips for Creating a Great Trade Marketing Manager CV

As you build your own job-search tool, keep the following tips in mind:

-Your CV should have a page for each decade of related experience you have. However, the longest CV, which would belong to an executive-level professional, should only be three pages.
-Try to incorporate strong, job-related action verbs throughout your Work Experience section. For a trade marketing manager, this could include launch, evaluate, direct, create, formulate, negotiate, and consult.
-Always include your most recent education first. If you have any certificates, internships, courses, or lectures related to trade marketing, you can also include them in the Education and Training section.
-Including hobbies and interests can help show employers you have similar values to them. However, you should try to avoid including anything too personal, such as marital issues, religious views, or political affiliations.
-Discuss your quantifiable accomplishments rather than just your day-to-day duties. This might include the size of budgets you have experience with, how many employees you managed, or a sales increase percentage.


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