123 Null Ave, Fake City , NY 12345 | Cell: 000.123.111 | Email: email@example.com
Customer-oriented, strategic-thinking marketing and sales specialist with over 7 years of experience in building relationships, cultivating partnerships, retaining top talent and growing profit channels. Goal-oriented, focused branding leader with expertise on expanding network connections, persuasively introducing products, exceeding revenue goals, marketing trend forecasting and projections, market expansion and revealing customer needs to deliver solutions. A tactical and driven team player with ability to develop marketing campaigns from concept development to execution and launch seeking to leverage background into a marketing director role with a progressive medical organization.
Account management Special events planning Articulate public speaker New customer acquisition Brand development Graphic design Customer relationship management (CRM) Prospecting
Marketing Director 07/2013 to Current Fallbrook Nursing and Rehabilitation Houston, TX Expand market base, leading admissions department to develop marketing strategies for short- and long-term growth initiatives. Drive client retention, successfully cultivating relationships with physicians, hospitals and case managers. Boost profits, engaging customers into program while troubleshooting issues through resolution. Increase skilled patient census from 5 to over 25 monthly customers; a daily profit of $400. Promote branding strategy by coordinating PR and community-based events. Develop quarterly budget and business development projections for strategy initiatives. Sales Liaison 11/2011 to 07/2013 Silverado Hospice Houston, TX Cultivated hospice patient and family relationships to identify customers to engage in sales process. Completed integrity sales training to ensure best practice and protocol delivery. Delivered non-existent census territory into a profit-earning market. Authored marketing reports, identifying product offerings and potential sales opportunities. Elevated customer satisfaction ratings, managing issues for a speedy resolution. Executed on-time, under-budget project management on complex issues for senior leadership. Marketing Director/Office Manager 02/2010 to 11/2011 Uptown Dental Spa Houston, TX Partnered with 2 dentists to increase business production, execute marketing plans and gain client retention. Grew practice from 300 patients to over 1,000 within one year. Created branding strategy including logo design, website concept, after-sales account delivery and marketing strategy to ensure first-class customer service to clients with a broad-range of insurance coverage. Reduced process lags, hiring 10 employees while ensuring talent executed program delivery. Streamlined operational efficiencies, managing all financial processes to eliminate discrepancies. Marketing Director 10/2007 to 02/2010 Regent Care Kingwood Skilled Nursing Facility Houston, TX Saved time, spearheading special projects through effective emergency resolution. Mitigated risk, supporting quality assurance program for corrective action. Tackled barriers by building hospital-based relationships to ensure top damage control delivery. Built relationships with orthopedic surgeons to increase census from 13 to 25 monthly patients. Strengthened product brand, attending health fairs to promote service.
Bachelor of Science: Business University of Phoenix Houston, TX