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Multi-dimensional communicator and cross-functional leader with experience partnering with senior level executives to develop, implement, and improve corporate communications initiatives. Media and public relations professional who has worked with and responded to external media entities including television, radio, print, and Web platforms. Developed strategic communication plans and multi-media products in collaboration with local print, radio, and broadcast media contacts to promote a positive public image of the US Air Force. Demonstrate competencies in all aspects of media relations including developing communication strategies, coordinating interviews, collaborating with cross-functional teams, and addressing challenges such as public backlash. Proficient in Adobe In Design CS6, MS Office Suite, Windows platforms, and Canon and Nikon digital photography. Master of Arts in Communication and Leadership Studies with 7 years of progressive experience in public relations.
Corporate Communications Branding/Re-Branding Social Media/Website Management Public Relations Cross-Functional Leadership Communications Strategy
Communication Communicate compelling messages to target audiences by leveraging cutting-edge media tools and knowledge of customer demographics, trends, and current preferences. Customer Focus Adept at understanding media target audience by being highly responsive to customers’ unique needs, issues, and circumstances. Collaborated with a cross-functional media team to gain coverage for the 446th AW C-17 flyover before the Seattle Seahawk’s Military Appreciation game, which resulted in exposure to nearly 565,000 potential television and NFL website viewers. Decision Making Committed to identifying existing problems and potential opportunities by encouraging open communication, information sharing, and transparency. Follow-Up Consistently holds team accountable to established milestones and expected results by creating clear guidelines, regularly meeting with staff, and providing constructive and consistent feedback. Gaining Commitment Motivates team to understand tasks and meet or exceed project goals while maintaining an atmosphere of respect and inclusion. Initiating Action Launched Seahawks’ “Spirit of the 12th Man” project for the 446th AW to represent the Seahawks’ solidarity with and appreciation for military member service.