- One solution to the ongoing debate about whether to include a cover letter or not is to write the letter as a job proposal rather than a traditional cover letter.
- Include testimonials in cover letters for impact. Similar to how they are used in resumes, testimonials added to cover letters provide a strong third-party endorsement. Good sources for testimonials include LinkedIn recommendations and written performance evaluations.
- To separate themselves from the vast pool of online candidates, job-seekers might write a traditional cover letter and send via postal mail to a potential employer. The sharp appearance of the printed document, plus the sheer novelty of the approach, may draw positive attention.
- Last year’s Global Career Brainstorming Day white paper noted that “T-letters are ‘coming back into vogue.'” Apparently they are still enjoying a comeback; from this year’s report: “In the T-brief letter, the primary content of the cover letter is formatted in two columns. The employer’s requirements are aligned in the left-hand column and the candidate’s experience/qualifications/examples of success are aligned in the right-hand column. The reason for the return to popularity of this letter may be that it is easy for employers to scan to quickly determine whether a candidate meets the qualifications of the job at hand.” See links to samples below.