Networking Resume Provides a Quick Picture of Your Bottom-Line Brand Value


Our colleague Laura Smith-Proulx describes the Networking Resume in an article on Careerealism: A powerful sound bite that encapsulates your career in a single page and gets more traction in your search by supplying a quick picture of your bottom-line brand value. Here are her five tips for creating one:

1 . Skip the job descriptions.

There’s no room for lengthy explanations of teams led, budgets managed, and so forth. Instead, you’ll want to pull out some results-focused stories from your work history or a bullet-point executive accomplishment list that reflects the high points of your career.

2. Distill your career into just titles, dates, and companies.

A Work History section on your Networking Resume will present just the facts of each job in your career, and believe it or not, this can be very effective.

Often, recruiters will be skimming for progression in your background, and writing a short summary of your job titles can quickly demonstrate promotions and the increasing level of responsibility required for a leadership position.

3. Give your success stories a label and some context.

The best part about writing a Networking Resume or Biography? Giving more detail on highlights of your work, using full sentences that pack in metrics and tell a well-rounded story.

While these items should be featured on a full resume, they rarely will be allowed the same breathing room. Consider fleshing out each Challenge-Action-Result story, highlighting up to 3 achievements.

4. Write a branding tagline that speaks to results.

If you’ve been able to make significant impact as an executive, here’s the place to show it. Break your brand message down into a straightforward and condensed headline that describes how you get results (as shown here).

Struggling with this step? Keep condensing it, taking out words and refining the tagline until you have a powerful sentence that conveys impact. Here are some ideas:

Turning Around Challenged IT Organizations by Building Loyal, Productive Teams

Generating 650%+ Revenue Increase Through Competitive Market Strategies

5. Sum up your education and board affiliations.

Boil your educational background down into just a few lines, using common abbreviations for degrees, states, universities, etc.

You’ll also want to cut to the chase on professional associations, speaking engagements, and volunteer affiliations; use the organization’s initials to conserve space; list keynotes with the word “Speaker,” followed by the name of the organization.