You May Need Assistance to Integrate Branding into Your Resume


Our colleague Meg Guiseppi offers an article, 6 Big Reasons You Can’t Write Your Own Great C-Level Executive Resume. Over several days, we’re looking at her reasons:

You’re unaware of the importance of executive personal branding today.

This perilous economy and job market demand more than ever that you differentiate yourself from your competition in your career marketing communications.

Linking your personal attributes, passions, and strengths to your value proposition — in your personal brand — is the best way to provide evidence of your unique promise of value to your next company.

Lead your executive resume and LinkedIn profile with your stand-alone personal brand statement that vividly announces what you’re offering and what sets you apart from others who do the same work.