You already know that first impressions matter, which means your cover letter will need to begin with a powerful and attention grabbing introduction. But last impressions matter just as much. So before you sign off and complete your message, take advantage of every opportunity to sell yourself and make your best case to your potential employer. Make sure you wrap up your message tightly, restate your primary points, and say goodbye with style and class. Here are a few things to keep in mind as you bring your carefully crafted letter to a ringing conclusion.
Help your readers to help you. Make one last statement that summarizes your document neatly and reminds your readers of your key points and why you're the perfect fit for the position. You don't have to restate anything—this isn't a 7th grade essay—but politely place your argument back into a context. Your statement should look something like this: "For all of these reasons and many more, I'm convinced that my credentials make me a perfect match for this position." "I hope you'll agree that QualCo and I are a great fit." "I know that I have what it takes to get your new Call Service Center up and running, and I hope you'll give me a chance to prove it."
Explain the steps you'd like your reviewers to take now that they've finished reading your message. Again, be polite. Invite, don't command. Request an interview, direct their attention to your portfolio, or refer them to someone else who can verify and support your claims. Your instructions might resemble any of the following statements: "Please feel free to review my attached resume to gain a deeper understanding of my background and accomplishments." "I welcome an opportunity to meet with you in person in order to discuss my qualifications in greater detail." "I invite you to examine my resume, and I also encourage you to visit my website (insert link) where you'll find a slide show featuring some of my best work." "I'd love to meet and discuss the position in person! I can be reached at any time using the contact information below."
Finally, thank your reviewers for their consideration. This message can be as simple as you like and does not require more than a single line of text. Here are a few nice ways to do this: "I appreciate your time and attention." "Thank you for considering my application." "Thank you for your time. I look forward to hearing from you." — At this point, you'll be ready to sign off, proofread your letter, and attach your resume. For more on how to tie up your message and send it off in style, use the cover letter creation tools at MyPerfectResume's Cover Letter Builder.