Versatile Assistant Brand Manager who enjoys devising unique ways to advance a brand in a target market. Adept at identifying branding opportunities, working with other departments to develop branding plans and introducing new products to the marketplace. Specializes in home cleaning and maintenance products.
Extremely strong communication and presentation skills
Able to exploit an opportunity the moment it is discovered
Works very well with departmental managers and executives
Has been known to put in very long weeks
Willing to travel as much as necessary
Has retail merchandising experience
September 2011 to February 2015 Company Name – City, State Assistant Brand Manager
Worked closely with the retail merchandising group to uncover new branding opportunities.
Collaborated regularly with marketing and sales to expand the company's brands.
Established a strong network of media contacts that would help release product information.
July 2004 to September 2011 Company Name – City, State Assistant Brand Manager
Assisted in the successful launch of four major new product lines.
Developed strong relationships with major marketing firms that would do work to expand the brand exposure.
Chaired monthly meetings with marketing and sales managers to establish new ways to enhance brand recognition.
June 1998 to July 2004 Company Name – City, State Assistant Brand Manager
Helped to relaunch a legacy product that wound up being very successful the second time around.
Assisted in expanding market research efforts to gather more data about branding.
1998 Stamson College, City, State Bachelor of Science, Marketing
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