Marketing Coordinator Resume Examples & Templates

Job Titles in This Profession

1. Sales and Marketing Coordinator

   • Developed and executed social media promotions to boost visibility and drive business.
   • Constructed and shared presentations for sales groups of up to 200 to increase interest in online services.
   • Followed up on leads with friendly, knowledgeable support within 24 hours to turn interested parties into paying customers.
   • Demonstrated initiative by persistently prospecting, networking and promoting online retail business.
   • Designed and carried out market research to detect and attract new customers.
   • Collaborated with marketing coordinator to coordinate sales and marketing plans.
   • Represented company at over 5 community and business events per quarter to gain exposure to potential consumers.
   • Achieved sales goals of $2,000,000 per quarter using persuasive selling methods.
   • Nurtured relationships with decision-makers in various business groups to win new business and increase repeat opportunities.
   • Initiated email contact with new, existing and potential customers to develop and maintain business relationships and further sales.

2. Digital Marketing Coordinator

   • Produced and submitted weekly reports outlining progress against KPI objectives.
   • Maintained continuous check on traffic, bounce and retention metrics, optimizing and enhancing campaigns based on current trend data.
   • Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
   • Helped clients develop website portals and social media pages to promote businesses.
   • Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
   • Built, implemented and updated effective SEO strategies.
   • Developed paid client ads for use on diverse social media platforms, achieving average of 10,000 users per ad.
   • Worked with online customers to understand needs and provide product support service.
   • Resolved conflicts and negotiated mutually beneficial agreements between parties.
   • Developed team communications and information for executive meetings.

3. Marketing and Communications Coordinator

   • Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
   • Supervised marketing for product launches, including public relations tasks, direct mail pieces, trade shows, sales training and email blasts.
   • Helped incorporate product changes to drive customer engagement and firm profits.
   • Coordinated creation and deployment of videos, social media posts and other marketing collateral.
   • Boosted brand awareness with target customer demographics with social, print and email campaigns.
   • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
   • Coordinated resources to craft marketing plans for various projects including product launches and events.
   • Compiled product, market and customer data to forecast accurate sales and profit projections.
   • Consulted with product development teams to enhance products based on customer data.
   • Leveraged different market research strategies to investigate new products and enhance campaign planning.

4. Marketing Events Coordinator

   • Managed administrative logistics of events planning, including contract signing, fee collection, event booking and event promotions.
   • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
   • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation and proposal development for various events.
   • Attended bridal industry events to promote services and build relationships with prospective vendors.
   • Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination.
   • Supervised onsite team of 30, including caterers, audio-visual technicians, and facility management team.
   • Recommended workflow and budget improvements, resulting in 15% savings per event.
   • Generated 200 leads per special event, resulting in $50,000 new revenues.
   • Coordinated florists, photographers, videographers, musicians, officiants and ceremony participants during rehearsals and pre-ceremony, ceremony and reception events.

5. Marketing Coordinator Intern

   • Boosted brand awareness with target customer demographics with social, print and email campaigns.
   • Compiled product, market and customer data to forecast accurate sales and profit projections.
   • Supervised marketing for product launches, including public relations tasks, direct mail pieces, trade shows, sales training and email blasts.
   • Coordinated resources to craft marketing plans for various projects including product launches and events.
   • Coordinated creation and deployment of videos, social media posts and other marketing collateral.
   • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
   • Helped incorporate product changes to drive customer engagement and firm profits.
   • Consulted with product development teams to enhance products based on customer data.
   • Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
   • Leveraged different market research strategies to investigate new products and enhance campaign planning.

6. Senior Marketing Coordinator

   • Developed innovative and targeted collateral to support overall branding objectives.
   • Achieved profitability goals by developing and implementing all West Coast commercial activities.
   • Conducted trials and tests of marketing channels such as paid acquisition, social media and fresh content creation.
   • Improved 35-49 year-old demographic segment product margin by 23% through assessment of customer trends.
   • Leveraged industry trends and competitive analysis to improve customer relationship building.
   • Mentored local personnel on best practices and protocols to maximize productivity.
   • Collaborated with senior sales, engineering, and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
   • Helped incorporate product changes to drive customer engagement and firm profits.
   • Capitalized on industry and marketplace trends to strategize solutions and enhance business operations.
   • Increased profit margins by 27% through maximizing new product introductions.