Why this resume works
- Quantifies accomplishments: By showcasing a 25% annual sales revenue increase, the resume effectively reflects the applicant’s significant impact and value.
- Uses action-oriented language: By using powerful action verbs like “increased” and “led,” the applicant communicates initiative and effectiveness.
- Showcases career progression: Progressing from account executive to sales manager, the applicant illustrates a clear career growth trajectory with increasing responsibilities over time.
More Sales Manager Resume Examples
Check out these sales manager resume examples to learn how to showcase your leadership skills, sales achievements, and team management experience.
Entry-level sales manager
Why this resume works
- Effective use of keywords: Strategically weaving industry-specific keywords like “sales strategy” and “market analysis” helps the applicant’s resume stand out to applicant tracking systems (ATS).
- Sections are well-organized: Effective use of bullet points and headers makes the resume easy to scan, ensuring key achievements are quickly accessible and improving readability.
- Shows digital literacy: Leveraging tools for extensive market analysis and strategic planning showcases the applicant’s strong computer skills essential for today’s digital environments.
Mid-level sales manager
Why this resume works
- Points to measurable outcomes: By showcasing accomplishments like boosting revenue by 25% and cutting process time by 35%, the applicant clearly illustrates a strong focus on measurable outcomes and compelling strategies.
- Places contact information prominently: A professional resume header is essential for callbacks, providing quick access to contact information and establishing credibility right from the start.
- Displays technical expertise: Expertise in CRM systems implementation and advanced sales certifications suggest the applicant’s substantial technical know-how important for optimizing customer retention and sales operations.
Experienced sales manager
Why this resume works
- Focuses on work history: By using a chronological resume, the applicant effectively showcases their extensive career progression, clearly detailing roles from business development lead to sales manager over 15 years.
- Showcases impressive accomplishments: The applicant’s standout achievements, such as leading national sales growth of $10M yearly and boosting revenue by 40%, are prime examples of impressive, measurable accomplishments.
- Emphasizes leadership skills: Managing teams of up to 15 members and optimizing cross-functional collaboration highlight the applicant’s strong leadership skills in driving peak performance and strategic initiatives.
Sales Manager Resume Template (Text Version)
Min Park
Portland, OR 97202
(555)555-5555
Min.Park@example.com
Professional Summary
Dynamic Sales Manager with a proven record of boosting revenue by leveraging expertise in strategic sales planning and team leadership. Specialized in customer relationship management to drive exceptional results in competitive markets.
Work History
Sales Manager
Peak Solutions Inc. – Portland, OR
January 2023 – August 2025
- Increased sales revenue by 25% annually.
- Led and trained a team of 10 sales reps.
- Developed new client strategies boosting lead by 40%.
Senior Sales Executive
Vantage Dynamics – Oakridge, OR
January 2021 – December 2022
- Exceeded quarterly sales targets by 15%.
- Managed client accounts worth over $2 million.
- Coordinated cross-functional sales projects.
Account Executive
Innovative Solutions Corp. – Portland, OR
January 2019 – December 2020
- Generated 150+ leads monthly via outbound sales.
- Enhanced customer retention rate by 20%.
- Analyzed market trends to boost client acquisition.
Skills
- Strategic Sales Planning
- Team Leadership
- Customer Relationship Management
- Market Analysis
- Revenue Growth Strategies
- Lead Generation
- Business Development
- Negotiation
Education
Master of Business Administration Marketing
State University of New York Buffalo, NY
May 2018
Bachelor of Science Business Administration
Ohio State University Columbus, OH
May 2016
Certifications
- Certified Sales Professional (CSP) – National Association of Sales Professionals
- Sales Management Certification – American Management Association
Languages
- Spanish – Beginner (A1)
- French – Beginner (A1)
- German – Beginner (A1)
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Advice for Writing Your Sales Manager Resume
Discover how to write a resume that highlights your leadership qualities, negotiation skills, and ability to drive results as a sales manager.
Highlight your most relevant skills
Listing your most relevant skills when applying for a job as a sales manager is important because it helps employers quickly see if you’re a good fit. A dedicated skills section makes it easy for them to find key information about what you can do.
Balance technical skills, like CRM software knowledge, with interpersonal skills, like communication and leadership, to show that you’re well-rounded and ready for the role.
To make your resume even stronger, integrate these key skills into your work experience section. For example, mention how you used negotiation skills to close big deals or how your team management abilities led to increased sales.
This not only highlights your skills but also shows real-world applications and results. By doing this, you create a clear picture of how your abilities directly benefited previous employers and can benefit the new one too.
For sales managers, prioritizing achievements in revenue growth and team leadership is essential; consider a resume format that highlights these skills prominently.
Showcase your accomplishments
When organizing your work experience as a sales manager, list each job in reverse-chronological order, starting with your most recent job and working backward. For each position, include your job title, the name of the employer, the location, and your employment dates to help hiring managers quickly see your career progression and current status.
To make your resume stand out, focus on quantifying your accomplishments instead of just listing responsibilities. Use numbers like percentages or dollar amounts to show what you’ve achieved and use action words that show results when describing your achievements. Words like “boosted,” “streamlined,” or “improved” are powerful when paired with measurable outcomes.
For example, instead of saying you were “responsible for managing a team,” say you “led a team of 10 to increase sales by 20% in one year.” This makes it clear how you contributed to the company’s success and showcases your skills better than vague duties. Quantified accomplishments give hiring managers a quick sense of what you can do for them based on past successes.
5 sales manager work history bullet point examples
- Led a team of 10 sales representatives, increasing regional sales by 25% within one fiscal year.
- Implemented a new CRM system that improved lead tracking efficiency by 40%, resulting in a 15% increase in conversion rates.
- Negotiated and secured contracts with top-tier clients, contributing to a $500,000 boost in annual revenue.
- Developed targeted sales strategies for emerging markets, expanding territory coverage and generating an additional $1 million in sales.
- Coordinated cross-functional efforts with marketing and product teams to launch a new product line, achieving a 30% growth in first-quarter sales.
Opt for a resume template that’s neat and simple, with clear sections and easy-to-read fonts. Avoid excessive flashiness to help employers quickly locate your skills.
Write a strong professional summary
A professional summary and a resume objective introduce hiring managers to your qualifications with a quick snapshot. Select between writing a summary or an objective depending on your experience level and career stage.
Typically crafted in three to four sentences, the professional summary highlights your experience, skills, and achievements. It’s ideal for experienced applicants aiming to showcase their professional identity and the value they bring to the role. For instance, a sales manager might highlight their success in driving revenue growth and leading high-performing teams.
Resume objectives focus on career goals and are perfect for entry-level job seekers, career changers, or those with employment gaps. While a summary emphasizes “what I’ve accomplished,” an objective highlights “what I aim to contribute,” making it more suitable for individuals defining their future path rather than showcasing past successes.
Next, let’s explore examples of both summaries and objectives tailored to different industries and levels of experience.
Sales manager resume summary examples
Entry-level
Recent business administration graduate with a concentration in sales and marketing. Completed internships in retail and tech industries, gaining exposure to customer relationship management and sales strategy development. Holds a Sales Certification from the National Association of Sales Professionals (NASP) and proficient in CRM software like Salesforce. Eager to leverage strong communication skills and analytical abilities to drive sales success.
Mid-career
Results-driven sales manager with over seven years of experience in the telecommunications sector. Expert in developing strategic sales plans, leading diverse teams, and exceeding quarterly sales targets by an average of 20%. Proven track record of building strong client relationships and improving brand presence through innovative marketing strategies. Skilled in negotiation, team leadership, and data analysis to optimize performance.
Experienced
Seasoned sales manager with a decade of experience steering high-performing teams across multiple industries including healthcare and finance. Renowned for driving significant revenue growth through targeted market expansion initiatives, achieving 30% annual growth rates consistently. Proficient in advanced data analytics tools for forecasting trends and making informed decisions. Strong leader committed to mentoring emerging talent and fostering an inclusive work culture.
Sales manager resume objective examples
Recent graduate
Driven recent business administration graduate with a focus on sales and marketing, seeking an entry-level sales manager role. Eager to apply academic knowledge of market analysis and customer relationship management to help drive revenue growth in a collaborative team environment.
Career changer
Energetic professional transitioning from hospitality management into sales management, bringing strong interpersonal skills, leadership experience, and a proven ability to exceed customer expectations. Excited to support organizational goals by building client relationships and leading sales initiatives.
Entry-level applicant with related experience
Aspiring sales manager with hands-on experience in retail sales and team coordination, looking to contribute to a forward-thinking organization. Committed to leveraging strong communication skills and goal-oriented strategies to increase team productivity and optimize customer engagement.
Streamline your resume creation using our Resume Builder to highlight your sales skills and achievements with ease. This tool offers templates that make your experience stand out.
Match your resume to the job description
Tailoring your resume to match job descriptions is key to standing out to employers. This approach helps customize your resume to pass through applicant tracking systems (ATS), which many companies use to sort applications. ATS look for specific keywords and phrases from the job posting, so aligning your resume with these can boost your chances of getting noticed.
An ATS-friendly resume uses keywords and phrases that reflect your skills and experiences in a way that matches the job description. By doing this, you increase the likelihood that hiring managers will see your application because it shows you have what they’re looking for.
To find important keywords, carefully read the job posting and look for repeated skills, qualifications, and duties. For example, when applying for a sales manager position, you might see terms like “sales targets,” “team leadership,” or “client relations.” Use these exact phrases in your resume where applicable.
Incorporate these keywords naturally by integrating them into your resume’s content. If a description says “achieve sales targets,” you could write “achieved sales targets consistently by developing strategic plans.” This keeps the language natural while including key terms.
By creating targeted resumes, you’ll improve their compatibility with ATS software. This increases your chances that hiring managers will notice you, helping you get closer to landing interviews and securing the job you want.
Don’t let ATS software reject your resume! Our ATS Resume Checker makes sure your resume is formatted right and has the correct keywords.
Salary Insights for Sales Managers
Understanding salary data helps people learn about job trends and what the job market expects. The U.S. Bureau of Labor Statistics gives detailed insights. More details are provided below.
Top 10 highest-paying states for sales managers
Sales managers earn varying salaries across the United States, with a national average of $147,753. The table below highlights the states where sales managers command the highest compensation.
Our salary information comes from the U.S. Bureau of Labor Statistics’ Occupational Employment and Wage Statistics survey. This official government data provides the most comprehensive and reliable salary information for sales managers across all 50 states and the District of Columbia. The figures presented here reflect the May 2025 dataset, which is the most recent available as of this publication.
| State | Average Salary |
|---|---|
| New York | $251,500 |
| Delaware | $199,560 |
| New Jersey | $190,380 |
| Massachusetts | $189,290 |
| Washington | $186,810 |
| Virginia | $181,460 |
| Connecticut | $170,720 |
| District of Columbia | $169,140 |
| Georgia | $167,400 |
| Minnesota | $165,710 |
FAQ
Do I need to include a cover letter with my sales manager resume?
Yes, including a cover letter with your sales manager resume can differentiate you from other job seekers.
A cover letter allows you to highlight your sales achievements and leadership experience, demonstrating to potential employers why you’re the ideal fit for the role.
For example, if the company is expanding into new markets, you can detail your success in driving growth and entering new territories.
Consider using our Cover Letter Generator to craft a personalized message that aligns with your resume and emphasizes your unique skills and accomplishments.
Additionally, reviewing some cover letter examples can provide insights on structuring your own cover letter effectively and making it resonate with hiring managers.
How long should a sales manager’s resume be?
For a sales manager with less than 10 years of experience, a one-page resume is often sufficient. This format allows you to highlight key achievements, such as sales targets met and leadership roles, without overwhelming the recruiter.
However, if you have extensive experience or numerous accomplishments in various roles, a two-page resume might be necessary. Just ensure every detail is relevant and adds value by showcasing your expertise in driving sales and managing teams effectively.
Explore our guide on how long a resume should be for more tips and examples tailored to different career stages.
How do you write a sales manager resume with no experience?
Crafting a resume with no experience for a sales manager role can seem challenging, but it’s all about emphasizing your transferable skills and relevant education. Start by focusing on these key aspects:
- Leverage educational background: Highlight any business or marketing degrees, coursework, or projects that relate to sales. Detail any leadership roles you held in academic settings.
- Showcase transferable skills: Emphasize skills such as communication, problem-solving, and negotiation that are essential for sales management. Use examples from volunteer work or group projects.
- Highlight achievements in other roles: If you’ve worked in customer service or retail, talk about how those experiences taught you valuable lessons in client relations and team collaboration.
Include a resume objective or professional summary at the top of your resume that ties together your education and skills to convey readiness for a sales manager role.
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