Writing a curriculum vitae is more than filling a blank page with facts about yourself. It is an opportunity to tell recruiters exactly why they need you, what differences you can make in their company, and how your core competencies are superior to the competition. A well-written document is all about strategic formatting, carefully selected content, and attention to even the smallest details. This professional sales officer CV example can be used to aid you in creating your own customized version. The tips are helpful suggestions to consider to guarantee that your curriculum vitae is polished, engaging, and memorable.


Eric Winehart

123 Fake Street, City, State, Zip Code

E: email@email.com P: 000-000-0000

Professional Summary

Expert salesman with over 10 years providing customers with product information, instruction, and assistance. Enthusiastic presenter and communicator who understands how to customize a pitch based on demographics and varying consumer needs. Flexible learner who enjoys working with a variety of products and services to educate consumers and assist them in making confident buying decisions. Proven understanding of techniques for generating leads, expanding product offerings, upselling services, and providing unparalleled customer support.

  • Strong communication and presentation skills to effectively pitch products, present ideas for product development, and report sales results to shareholders.
  • Skilled researcher who assesses an area’s potential for growth and sales success to better understand a demographic’s interest level and need for specific products and services.
  • Creative problem-solver who has the proven ability to mediate conflict and restore credibility in situations where customers may be unhappy with the product or service they received.
  • Enthusiastic leader who enjoys working with sales professionals to identify realistic goals, encourage integrity, and provide superior customer service to customers.
  • Profound understanding of sales assessment, forecasting techniques, and economy volatility to create quotas and report results to executive management.
Work Experience
Sales Officer
2010 – present



  • Research economy volatility, consumer interest, seasonality, and forecasting reports to develop sales goals that are realistic and measurable.
  • Oversee six area sales supervisors and help them identify areas of improvement, assess team performance, set sales goals, and realize potential leads and opportunities.
  • Maintain a portfolio of 100+ key client accounts to ensure product delivery, customer satisfaction, relationship management, and timely follow up to inquiries.
  • Lead monthly trainings for sales representatives to talk about important topics such as pitch delivery, customer needs assessment, upselling strategies, and lead conversion techniques.

Area Sales Supervisor
2005 – 2010



  • Oversaw a team of 30 sales representatives and three sales managers to ensure goals were being met, integrity was maintained, and protocols were being followed.
  • Motivated the team to work together to exceed quotas by nearly 15-20% each quarter through enthusiastic trainings, competitive incentives, and consistent follow up on individual progress.
  • Facilitated the success of sales representatives by carefully surveying an area, identifying leads, and customizing the product pitch to align with demographic challenges.

Outside Sales Representative
2001 – 2005




  • Increased sales in the Northwest region by nearly 45% between 2001-2005 through consistent cold-calling and client relationship-building.
  • Established brand awareness and product loyalty by providing consumers with honest information, beneficial complementary products, and timely answers to questions or problems.
  • Recognized as the “Salesman of the Year” in both 2004 and 2005.


Master in Sales Strategy


University of Texas
City, State
Bachelor of Science in Sales Management


University of Texas
City, State
Hobbies and Interests

I am an adjunct professor at the University of Texas, where I teach graduate students the complexities of sales strategy. I am an avid traveler and enjoy visiting new places with my family. I am a passionate reader and astronomer.



Sales Officer Job Overview and Tips

What Does a Sales Officer Do?

A sales officer plays an integral role in an organization by leading sales efforts, developing quotas and goals, and encouraging team members to provide optimal customer service. As a sales officer, you may work directly with customers or client accounts to verify their satisfaction and facilitate the delivery of services. You will also be working with sales professionals to provide training, encouragement, and mentorship by helping set goals, develop forecasts, and contribute to lead generation efforts. You will also collaborate with executive management to identify areas for product development, assess sales success, and compile reports for shareholders and investors. Critical skills to have include communication, organization, time management, problem-solving, creative thinking, and leadership. This sales officer CV example shows how to discuss your possession of these skills in a way that is effective and persuasive.

Tips for Creating a Great Sales Officer CV

Here are some tips to assist you in creating a CV using our CV maker that is orderly and polished:

  • Use metrics wherever possible, especially when talking about the size of teams you have managed or the sales goals you have reached. Doing so will add depth and meaning to an otherwise vague fact.
  • Effectively selling a product is the result of a perfectly delivered pitch. You can demonstrate your understanding of an audience by including key words and phrases from the job description into your CV to show that you understand what recruiters are looking for.
  • Take some time to complete a peer review and draft your CV until it is polished and perfect. Taking a few extra minutes to filter unnecessary content and catch spelling and grammar errors is an excellent way to win the attention of recruiters.
  • Begin each bullet point in the Work Experience section with an eye-catching action verb. Examples include managed, increased, developed, created, generated, lead, facilitated, collaborated, and educated.

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